Headlines such as “Savvy, Seasoned, Strategic Leader” or “Jack of All Trades” will not cut it as well. The only thing prospective employers will know about you is that you work in the business world and that you do not know yourself very well. According to a Forbes article by Liz Ryan, such phrases do not tell recruiters anything about you. Whatever you decide to do with your headline for LinkedIn profile, avoid using phrases such as “currently seeking employment” or “multi-skilled business professional” at all cost. If you can figure out which skills, qualifications and achievements matter the most in your job industry, this should definitely be in your headline. In every job field and industry there are key skills, qualifications and achievements. This means that not only do you have to know who the target audience is, but also what they care about. The author also suggests to speak directly to the target audience. Oh, and you’ll never beat me at Scrabble.
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